Hi there. I’m Stephanie, the content marketer for Bitzag. I’ve made videos and run our social media pages. I think of myself as the product evangelist over here, trying to get the word out about the good things going on with development. As we prepare to launch two new products, and an all-new update of minimarks, I thought I’d reflect on what it’s been like to create content for products that don’t “exist” yet.

Posting While No One’s Listening

I’ve been making posts for months and not getting a whole lot of love. Every like brightens my day, knowing that someone saw our product and was willing to give a like. Comments are even better, hearing excitement from our users or even the general population makes me believe that building these apps are worth it.

But for the most part, I’m posting while no one is listening. I eagerly check the metrics and see if we get any sort of engagement and sometimes we get a couple, but never too much. And our exposure is limited in general.

As we launch the products, I look forward to showing live apps that people are using and learning from user feedback. I’m looking forward to longer demo videos and hopefully a little more engagement. I’ve gotten the ball rolling, now its time to pick up steam and let everyone know about how incredible the Bitzag Suite is.